Saturday, January 12, 2013

Pruning Twitter To Bear More Fruit

"I am the true vine. My Father is the gardener. [2] He cuts off every branch joined to me that does not bear fruit. He trims every branch that does bear fruit. Then it will bear even more fruit. John 15:1-2 NIrV

Did you ever wonder if your followers are reading your tweets? You invest your time sewing seed for the Lord, but how many of your followers actually read or benefit from your efforts? Pruning your Twitter account can help you spend more time reading the fruitful tweets.

First, are the marketers. There's nothing wrong with earning an honest living, and that may require marketing your product. In fact, I do a little selling of my own, but use a separate Twitter account dedicated to the purpose. Jesus overturned the tables of money changers and salesmen, and drove them from the temple with whips. "How dare you make my Father's house a market! ", He said. The first people who have to go so you can read more of your fruitful, edifying, Christian tweets, are the marketers.

Next are the spammers and feed bots. Even when the people you follow tweet good,edifying content, if they're posting more than 20 times per day, they're dominating your timeline, and there won't be any time left to read other followers. What's the point of filling up your Tweets with automated RSS news feeds, when people can already get that content on their own if they want it?  I've read statistics that indicate the law of diminishing returns kicks in after four tweets per day. In order to read more of your fruitful tweets, the attention whores have to go.

It may mean fewer "followers", but in order to devote more time reading content that will bear fruit, you may have to prune your account.

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